This is a company that is creating hospital gowns for cancer patients that will help them to look and feel better whilst undergoing treatment. 41-year-old entrepreneur Nikla Lancskweert has set up a clothing line, INGA Wellbeing, for patients in hospital in the hope that it will make men and women feel more like people and less like patients.
She has worked with fashion designers, doctors, nurses and patients to best create clothing that allows you to dress and undress with total ease, that is adjustable and that allows for medical examinations that is also flattering and comfortable and I'm so in love with this idea that I had to share it the minute I saw it.
Nikla first came up with the idea eleven years ago when her mum, Inga, was diagnosed with ovarian cancer aged 52. Claire Robinson, INGA Wellbeing's co-founder told Metro.co.uk that "during this time the cancer threatened to take her life away, but the treatment threatened to take everything that made her, her, too." Describing regular hospital gowns Claire said: "It changer her relationship with those that she loved and who loved her as she increasingly saw herself, and felt others saw her, as a patient, no longer as Inga. That is one of our key drivers" to help people be seen as more than a patient and a person too."
Claire herself had had a similar experience with her own mother, Diana's treatment for breast cancer and after meeting, the two of them, with a fashion designer, co-founded this company. The pieces are currently sold on the website although they are working to introduce them into hospitals and care homes soon.
Claire said: "our goal is to completely re-imagine how patients seem themselves and are seen by others, improving their psychological and physical wellbeing, and returning vital hours to the carers that support them."
She finished by saying this, which, I have to say made my heart sing: "it wasn't so long ago that women dressed in grey, baggy tents when pregnant until somebody decided that clothes that flattered the body would help those wearing them feel better. We hope that the same will be said of this new genre of 'patient clothing' which will transport us from the the age of the hospital gown, to a state where these living with ill0health are able to enjoy their clothes, be comfortable, retain their mobility and their desire socialise, and feel dignified- not different and marked out from others by the clothes that they wear."
I absolutely LOVE this brand that think this is SUCH a beautiful idea, I'm wishing them so much success and hope that they will one day soon be available in hospitals everywhere. If you do, God forbid, know anyone who might have use for this, please check out their website HERE.